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Empower Running

Empower Running

To whom it may concern
(and that is all of us),

The outcome of the U.S. election reverberates far beyond American borders. It is not just a decision for one nation but a crossroads for every soul who dreams of a world grounded in compassion, equity, and peace. The stakes are high; we are in the eye of a global storm where the values of tolerance and unity hang in the balance. This decision will send shock waves through the lives of those whose very existence challenges the status quo: migrants, LGBTQ+ individuals, the impoverished, transgender people, the politically disenfranchised, people of color, workers exploited or underpaid, religious minorities, indigenous peoples, those with disabilities, the elderly, young people, refugees, nonbinary and gender-nonconforming individuals, the incarcerated, and women.

What can we do now? Not much. But not nothing either. Each of us has a sphere of influence, however small, and now more than ever, it is our duty to transform it into a sanctuary for the vulnerable, the marginalized, the underprivileged. Willpower's sphere of influence is the running community.

Without knowing that the US election would turn out the way it did, we've been working for the last few months on a campaign called 'Empower Running', which is exactly what is needed now. To show solidarity with runners who are excluded, victimized or discriminated against. To create a space and atmosphere where everyone can run freely, not just those who fit into a narrow, privileged vision of a world dominated by white-male uniformity.

On November 29, 'Empower Running' will launch. This is more than just a campaign; it is a call to action. An invitation to all who believe that running can be an act of defiance. We run for a world where no one is denied the right to live their life, to claim their space, and to belong.