We're thrilled to announce our latest Willpower collection, BURNING FIGHT, is live now as our exclusive first preorder-only collection.

BURNING FIGHT is celebrating the raw energy of 90s hardcore and subculture. We're introducing 15 exclusive items capturing the spirit of an iconic era. The drop also includes the first issue of Burning Fight Fanzine, free with every preorder over 100€. 

Hardcore spirit meets running grace. Channeling the raw power of the '90s straight edge and hardcore scene, this collection fuses its bold style and clear values with running aesthetics and self-fulfillment. "Burning Fight" pays tribute to the most formative decade for underground music and counterculture. This drop honor a time when music wasn't just listened to — it was lived. When a vibrant community formed around shared ideals and DIY ethics. The hardcore scene of the time rejected mainstream conformity and so does Willpower. Stage dives to finish lines. The mosh pit and the marathon. Two worlds, one spirit.